As you’re driving through the Napa Valley do the bright green “Napa Green Certified” signs ever catch your eye and you wonder, “What does that mean?” or “Does that really mean anything?” It does. The Napa Green nonprofit sets the highest standards for sustainability and climate action in the global wine industry. However, “sustainability” has become a fraught word. It’s vague, it’s amorphous, it’s overused, it’s misused. Many now ask, “Does sustainability really mean anything?”
For this reason, back in 2021 Napa Green established the “Six Pillars of Sustainable Winegrowing Leadership.” The Six Pillars are: I. Water Efficiency & Savings; II. Energy Efficiency & Savings; III. Waste Prevention & Supply Chain; IV. Proactive Farming, Soil Health & Biodiversity; V. Social Justice, Diversity & Inclusion; all under the umbrella of VI. Climate Action & Regenerative Agriculture. Essentially, Napa Green has created two intersecting leadership roadmaps that encompass these Six Pillars, with >100 leading Vineyard practices, and >120 leading Winery practices that growers and vintners have to implement (and be third-party audited) to swing that green metal sign.
Napa Green emphatically believes that a whole-systems approach from the farm, through production, to the people that make it all possible, is critical to meaningful climate action and impact. We see the Six Pillars as a filter that can be used to evaluate any business or organizational claims of sustainability and ask, “Are they really leaders? Are they really taking a whole-systems approach?”
You Mean Organic?
When we talk about sustainable farming or agriculture most people think of organic farming. We will delve into this in more detail in another feature, but if you think about the Six Pillars and a whole-systems approach, not using synthetic pesticides or herbicides, while valuable, is just one small piece of a much bigger puzzle. In terms of environmental stewardship, organic only relates to farming, and focuses on a narrow “don’t,” without addressing broader “dos” of resource use efficiency, climate action, and social equity. Napa Green Vineyard certification includes Prohibited & Restricted Pesticides, including a requirement that members phaseout Roundup/glyphosate-based products by January 1, 2026, and all synthetic herbicides by January 1, 2028, but again this is only one of six elements that certified growers have to address.
What is Climate Action?
Climate action refers to choices that reduce emissions (like using less energy and fuel), drawdown or sequester/store carbon (like compost and cover crops), and cultivate healthy ecosystems more resilient to weather extremes including drought, high heat, and atmospheric rivers. Almost all Napa Green certification standards relate to climate action.
For instance, the Napa Green “Social Justice, Diversity & Inclusion” standards include living wage, benefits, education and opportunities for advancement to help ensure that employees feel safe, secure, and listened to. This is foundational to building engaged and empowered teams that contribute to growing climate-smart businesses.
Napa Green growers implement “Carbon Farm Plans,” custom-developed for them by the Napa Green vineyard team. These plans layout opportunities to build soil health, store carbon, and cultivate more resilient vineyards such as reduced tillage/tractor passes, expanded cover crops that can attract beneficial insects, reduced fertilizer use, planting hedgerows that can provide habitat for natural predators like bluebirds and raptors, bringing in sheep as natural lawnmowers and fertilizers.
Napa Green vintners reduce water use, which reduces the energy needed to transport, heat and treat that water, which reduces emissions. They also “green” their packaging, such as eliminating Styrofoam and opportunities like lightening glass bottles (reduced emissions to manufacture and transport), shifting from wood boxes to lighter and recyclable cardboard, and using natural corks instead of non-recyclable screwcaps and plastic closures.
This is a quick introduction to the Napa Green Vineyard and Winery certifications. We look forward to sharing more and spotlighting leadership stories in these monthly features. Here are a few testimonials from our members about what they get out of being Napa Green:
Anna Brittain | Executive Director of Napa Green
Anna Brittain is the Executive Director of Napa Green. Anna has worked locally, nationally and internationally on environmental management and policy with organizations ranging from the environmental economics think tank Resources for the Future in Washington, DC to the International Union for Conservation of Nature in Hanoi, Vietnam. She has spent a decade facilitating and growing sustainability in the wine industry, with an expertise in communications and certification standards. Anna has served as a lead sustainability consultant with Ontario Craft Wineries, Sustainable Winegrowing British Columbia, Crimson Wine Group, the California Sustainable Winegrowing Alliance, and individual wineries including Benziger Family Winery and Seghesio Family Vineyards. She has helped lead the growth of the Napa Green program for over six years, and stepped into the position of Executive Director of the now independent non-profit in fall 2019. Anna has a Master’s of Environmental Science & Management from the Bren School at UC Santa Barbara and a BA in Political Science and Environmental Studies from Williams College.
Take action this Earth Month with Napa Green. Our team of experts is ready to assist you in achieving your climate action goals for both your vineyard and winery, no matter where you are in your sustainability journey.
🎥 @robot_productions
#earthday #earthdayeveryday #earthmonth #climateaction #sustainabilty #climatesmart #regenerativeag
🍴Wednesday April, 23rd is the day NOT to miss lunch at @cliffamily!!
Come enjoy delicious food while supporting Napa Green! See you there.
Uniquely, Napa Green isn’t just a roadmap of leading practices. Napa Green provides an expert, boots-on-the-ground consulting team that develops:
✅ Regenerative Carbon Farm Plans (to enhance soil health, biodiversity, resilience, and carbon storage)
✅ Irrigation Distribution Uniformity Assessments (to maximize water efficiency)
✅ Integrated Resource Assessments (to reduce energy, water, waste and emissions in production)
✅ Action Plans for continuing improvement (tailored to the opportunities and goals of each vineyard or winery)
Additionally, we support soil sampling and analysis, provide resource assistance, run practical training and education workshops throughout the year, and provide valuable, hands-on guidance in meeting your climate action goals.
✅ Napa Green members implement over 120 best practices in both the Vineyard and Winery. This Earth Month, learn about 21 of them with “21 Days, 21 Ways” counting down to Earth Day.
📷 @buddsocial
📍 @tressabores
#21days21ways #earthmonth #earthday #climateaction #regenerativevineyard #climatesmart #sustainablewine #regenerativeag #environmentalleadership #wineindustry #winebusiness
Napa Green’s vineyard team is trained to develop regenerative, whole-farm Carbon Farm Plans (CFPs). These plans review all of the current beneficial practices that are increasing soil and ecosystem health and storing carbon, and identify additional opportunities to regenerate the soil and vineyard ecosystem and simultaneously maximize carbon capture in a given property. Each vineyard’s goal is to become carbon neutral (or negative) and increase the resilience of vineyards, businesses, and our community.
✅ Napa Green members implement over 120 best practices in both the Vineyard and Winery. This Earth Month, learn about 21 of them with “21 Days, 21 Ways” counting down to Earth Day.
📷 @soilrainandhope
📍 @tressabores
#21days21ways #earthmonth #earthday #climateaction #regenerativevineyard #climatesmart #sustainablewine #regenerativeag #environmentalleadership #wineindustry #winebusiness
Clear pathways for employee advancement are essential for a thriving workforce and driving success. They boost retention, job satisfaction, productivity, and attract top talent. Napa Green Certified members develop pathways for growth, discussing career goals and progress with employees during reviews.
✅ Napa Green members implement over 120 best practices in both the Vineyard and Winery. This Earth Month, learn about 21 of them with “21 Days, 21 Ways” counting down to Earth Day.
📷 @briana_marie
📍 @dominusestatewinery
#21days21ways #earthmonth #earthday #climateaction #regenerativevineyard #climatesmart #sustainablewine #regenerativeag #environmentalleadership #wineindustry #winebusiness
Forests are not only our largest terrestrial carbon sink, they are also home to 80% of the world’s on-land diversity. We need healthy forests, which means a balanced density of native trees and plants. Healthy forests experience lower intensity fires with less tree mortality, meaning higher carbon retention and ecosystem function.
✅ Napa Green members implement over 120 best practices in both the Vineyard and Winery. This Earth Month, learn about 21 of them with “21 Days, 21 Ways” counting down to Earth Day.
📷 @abrittain
📍 @seaveyvineyard
#21days21ways #earthmonth #earthday #climateaction #regenerativevineyard #climatesmart #sustainablewine #regenerativeag #environmentalleadership #wineindustry #winebusiness
Napa Green Certified Wineries benefit from an on-site Integrated Resource Assessment (IRA) led by our experienced engineers and winemakers. This IRA evaluates resource metrics, monitors progress, and identifies areas for improvement to increase efficiency and save $$$.
✅ Napa Green members implement over 120 best practices in both the Vineyard and Winery. This Earth Month, learn about 21 of them with “21 Days, 21 Ways” counting down to Earth Day.
📍 @materrawines
#21days21ways #earthmonth #earthday #climateaction #climatesmart #sustainablewine #regenerativeag #environmentalleadership #wineindustry #winebusiness
All of our members are committed to using at least 60% renewable energy, whether through on-site solar and other renewable sources or by working with @mcecleanenergy to access clean power through the grid. The impact? Over 1.2 million pounds of CO2e saved by wineries and vineyards in just one year. To put that into perspective it’s the equivalent to offsetting the emissions from driving over 1.5 million miles in a typical gas-powered car!
✅ Napa Green members implement over 120 best practices in both the Vineyard and Winery. This Earth Month, learn about 21 of them with “21 Days, 21 Ways” counting down to Earth Day.
📷 @love.dream.breathe
📍 @corisonwinery
#21days21ways #earthmonth #earthday #climateaction #regenerativevineyard #climatesmart #sustainablewine #regenerativeag #environmentalleadership #wineindustry #winebusiness #renewableenergy #greenpower #greenenergy
As part of their commitment to sustainability, Napa Green Certified Winery members collaborate with key suppliers and utilize their purchasing power to support eco-friendly practices. In the same way, we can make a difference at home by choosing materials made from post-consumer recycled materials, and selecting reusable, recyclable, compostable, biodegradable, and non-toxic products.
✅ Napa Green members implement over 120 best practices in both the Vineyard and Winery. This Earth Month, learn about 21 of them with “21 Days, 21 Ways” counting down to Earth Day.
#21days21ways #earthmonth #earthday #climateaction #regenerativevineyard #climatesmart #sustainablewine #regenerativeag #environmentalleadership #wineindustry #winebusiness #greenpurchasing #supplychain
Napa Green Certified Vineyards implement climate-smart burn practices, such as Conservation Burning, Flame Cap Kilns, and Air Curtain Burners. These practices reduce smoke and emissions and create biochar. Biochar is re-fossilized wood that provides long-term carbon storage. Even more compelling, when inoculated and applied with compost, biochar aids in water retention and increases water and fertilizer efficiency.
✅ Napa Green members implement over 120 best practices in both the Vineyard and Winery. This Earth Month, learn about 21 of them with “21 Days, 21 Ways” counting down to Earth Day.
📍 @gloriaferrerwinery
#21days21ways #earthmonth #earthday #climateaction #regenerativevineyard #climatesmart #sustainablewine #regenerativeag #environmentalleadership #wineindustry #winebusiness
Napa Green Certified Vineyards implement practices to create habitat for beneficial wildlife, including bluebirds, owls, bats, and raptors. Members may also install boxes and perches if trees or other natural perches aren’t present to encourage these animals in the vineyard. These measures are part of a broader commitment to sustainable and regenerative farming practices.
✅ Napa Green members implement over 120 best practices in both the Vineyard and Winery. This Earth Month, learn about 21 of them with “21 Days, 21 Ways” counting down to Earth Day.
📷 @soilrainandhope
📍 @tressaboreswinery
#21days21ways #earthmonth #earthday #climateaction #regenerativevineyard #climatesmart #sustainablewine #regenerativeag #environmentalleadership #wineindustry #winebusiness #biodiversity
While vineyards don’t directly require pollination, pollinators still play a vital role in the overall health of our ecosystems. Increased biodiversity leads to better soil health, water retention and can attract beneficial insects. Plus, pollinators are friend shaped! 🐝
✅ Napa Green members implement over 120 best practices in both the Vineyard and Winery. This Earth Month, learn about 21 of them with “21 Days, 21 Ways” counting down to Earth Day.
📷 @soilrainandhope
📍 @grgichhills
#21days21ways #earthmonth #earthday #climateaction #regenerativevineyard #climatesmart #sustainablewine #regenerativeag #environmentalleadership #wineindustry #winebusiness #biodiversity
Join us @earthdaynapa tomorrow, April 12 at the wine booth to try some sustainable wines!
All proceeds for to the Environmental Education Coalition of Napa County’s Field Trip Bus Grant Program and the Darcy Aston Scholarship.
#earthday #earthmonth #earthdayeveryday #sustainablewine #climatesmartwine
Carbon storage is inherently site-specific, tied to unique combinations of soil types, microclimates, historical farming practices, and more. Napa Green Certified Vineyards leverage soil sampling to validate the on-the-ground impacts of their regenerative farming methods.
✅ Napa Green members implement over 120 best practices in both the Vineyard and Winery. This Earth Month, learn about 21 of them with “21 Days, 21 Ways” counting down to Earth Day.
📷 @growresiliently
📍 @sixsigmaranch
#21days21ways #earthmonth #earthday #climateaction #regenerativevineyard #climatesmart #sustainablewine #regenerativeag #environmentalleadership #wineindustry #winebusiness
Green teams offer a multitude of benefits, ranging from enhanced employee engagement and a culture of sustainability to cost savings and improved environmental performance.
✅ Napa Green members implement over 120 best practices in both the Vineyard and Winery. This Earth Month, learn about 21 of them with “21 Days, 21 Ways” counting down to Earth Day.
📷 @kikimrobinson
📍 @charleskrugwinery
#21days21ways #earthmonth #earthday #climateaction #regenerativevineyard #climatesmart #sustainablewine #regenerativeag #environmentalleadership #wineindustry #winebusiness
Napa Green Vineyard members located along waterways maintain and enhance riparian areas for wildlife habitat, erosion control, creek/river health and carbon storage.
✅ Napa Green members implement over 120 best practices in both the Vineyard and Winery. This Earth Month, learn about 21 of them with “21 Days, 21 Ways” counting down to Earth Day.
📷 @briana_marie
📍 @dominusestatewinery
#21days21ways #earthmonth #earthday #climateaction #regenerativevineyard #climatesmart #sustainablewine #regenerativeag #environmentalleadership #wineindustry #winebusiness