The Napa Green nonprofit is a global leader in sustainable winegrowing, setting the highest bar for sustainability and climate action in the wine industry. Napa Green facilitates whole system, soil to bottle certification for vineyards and wineries, and provides the support, resources, and tools to continuously level up leadership.

In 2021, Napa Green was the first sustainable winegrowing program in the world to redevelop Vineyard certification standards to focus on regenerative farming, climate action, and social equity. Napa Green leverages wine’s powerful platform to show what is possible for farm regeneration and business climate leadership.

Napa Green mission

The Napa Green mission is to AIM high through:

A

Adoption of rigorous Vineyard and Winery certification standards, and commitment to continuous improvement

I

Impact, both regionally and by leveraging our powerful platform to galvanize sustainability and climate action in the global wine industry

M

Measurement baselining and tracking performance for water and energy use, waste diversion, and GHG emissions from soil to market

Napa Green Values: Leadership, Stewardship, Authenticity, Collaboration, Impact, Resilience, Regeneration

Commitment to Racial and Social Justice: At Napa Green we pledge to continuously examine and deepen our understanding of power imbalances and social biases in our everyday world. We commit to take action whenever possible to build a more just community, and partner with individuals and organizations that share this commitment. We seek to be a visible ally and take public positions not only on social inequities and injustices within our industry and community, but also within the broader social justice movement.

Commitment to Ethical Labor Practices: At Napa Green we are committed to ethical and sustainable practices throughout our operations. While terms like “modern slavery” may seem remote from our daily operations, we recognize this is an important concern, particularly for  international distributors and retail partners. As such, we are committed to ethical labor practices throughout our supply chain.

Acknowledging Historic Injustice: As Napa County pursues new opportunities in the 21st century it is also important to look back and recognize and acknowledge the history of this region. The Napa Valley is one of the longest continuously inhabited regions in California. For 10,000 years, this region, known as “Talahalusi,” was home to native peoples. In the 19th and early 20th centuries the Onasatis (often referred to as Wappo) were killed, decimated by smallpox and relocated by early settlers. As the wine industry began to take a foothold in the mid- to late-19th century Chinese migrant laborers played a central role in planting vineyards and building wineries and caves. They were treated as inferior citizens and heavily discriminated against. At the turn of the century a series of fires destroyed the Chinatown that once stood in St. Helena. Any remaining Chinese community was gone by the time of Prohibition. To move forward we must acknowledge the injustices and wrongs perpetrated in the past, which provide a critical lens to examine current prejudice, racism and injustice in our society. 

Napa Green Memberships

Napa Green is a nonprofit partner with 1% for the Planet, an international organization whose members contribute at least one percent of their annual sales to environmental causes. 1% for the Planet approved nonprofit partners are carefully vetted environmental organizations that are eligible to receive funding from their members. 

Businesses and individuals can support Napa Green and other non-profits dedicated to addressing issues surrounding climate, food, land, pollution, water, and wildlife through 1% for the Planet.

The Napa Chamber of Commerce is a membership organization for business, that promotes the community’s economic vitality and quality of life through leadership development, advocacy, facilitation and education.

Napa Green is a participating organization in the Diversity in Wine Leadership Forum powered by Maryam + Company in partnership with Dr. Akilah Cadet. The Diversity in Wine Leadership Forum is a central resource for the wine community to connect and work with organizations with a core commitment to diversity and equity. 

Napa Green is a member of the Napa County Farm Bureau whose mission is to advocate for their members and deliver programs that create the political, social, and economic climate for a financially and environmentally sustainable agricultural economy in Napa County.

Napa Green works closely with the Napa Valley Grapegrowers (NVG), a community of wine industry leaders committed to ensuring our grape-growing community has the knowledge, resources, and conversations needed to succeed in a rapidly changing industry and environment.

Napa Green supports the The Porto Protocol on its principles to mitigate climate change effects. With this communication, we express our intent to implement those principles. We are committed to making The Porto Protocol and its principles part of the strategy, culture and day-to-day operations of our company, and to engaging in collaborative projects which advance the broader development goals of The Porto Protocol, particularly in sharing with others our good practices and results obtained with the implementation of solutions and actions that we have taken to mitigate the total impact of our activity on the environment.

The Regenerative Viticulture Foundation (RVF) is a non-profit organization dedicated to advancing regenerative viticulture to create a sustainable future for vineyards, growers, and the planet. The RVF aims to build healthy, living soils, increase biodiversity in and around vineyards, sequester carbon from the atmosphere, and help mitigate and adapt to climate change. They serve as a credible source of research and best practices, offering resources like the “RV Guide” to support growers in their transition to these holistic farming methods, working to foster a network of like-minded professionals to normalize regenerative viticulture. 

Napa Green collaborates with The Sustainable Wine Roundtable (SWR), a unique coalition – the only global, independent roundtable to include all stakeholders in the wine sector from production to retail.